In a move that is set to revolutionise the way we say goodbye to loved ones, Kindly Earth© has pioneered the introduction of Resomation© in the UK. Resomation, sometimes known as Alkaline Hydrolysis or Water Cremation, speeds up the natural process associated with burial, and with its reduced carbon footprint offers a progressive alternative to flame cremation. Eighth Day collaborated with Sanna Mac to develop the name, logo, brand identity and tool kit to launch this pioneering process.